CAN condemns Peak Milk’s Easter advert, threatens product boycott

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For using the crucifixion of Jesus Christ as a metaphor to promote their product on Good Friday, FrieslandCampina WAMCO Nigeria Plc, makers of Peak Milk, has come under fire from the Christian Association of Nigeria, which described the advertisement as “insensitive, offensive, and totally unacceptable.”

He said, “Good Friday is a solemn day for Christians all over the world, a day we commemorate the death of our Lord and Saviour Jesus Christ, who was crucified on the cross for our sins. It is not a day to be used for crass commercial purposes.

“We are considering sanctions against FrieslandCampina WAMCO Nigeria Plc, including a boycott of their products by our members and all well-meaning Nigerians who share our concerns. We call on the company to issue an unreserved apology to the Christian community and withdraw the offensive advert immediately.

 

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I no even need boycott sef, I don't remember when last I bought it. The milk cost pass my income

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