Adidas and Puma: Give your children platform to express gifts and talents

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Rev. Sam Adeyemi said: ‘’You will only shine in the area of your gifting.’’ Everyone has been given an innate gift to do something unique that no one else can do; everyman is gifted for something. The core purpose of education should be to discover one’s gifts and talents as early as possible. One of the most famous stories of the supremacy of gift is that of Adolf and Rudolf Dassler. The evolution of modern sportswear brands started with these two uniquely gifted German boys with no formal education, but with gifted hands.

Rev. Sam Adeyemi said: ‘’You will only shine in the area of your gifting.’’ Everyone has been given an innate gift to do something unique that no one else can do; everyman is gifted for something. The core purpose of education should be to discover one’s gifts and talents as early as possible.Rev. Sam Adeyemi said: ‘’You will only shine in the area of your gifting.’’ Everyone has been given an innate gift to do something unique that no one else can do; everyman is gifted for something.

Adolf, a sports fanatic, began transforming the slippers into lightweight gymnastic and soccer shoes with cleats. The brothers first sold a shoe made specifically for tennis players, and then began creating shoes for other sports. Their journey to international limelight and global recognition came during the 1936 summer Olympics in Berlin, and the Olympic Games gave them a platform to equip Jesse Owens of United States of America with their wears.

It is amazing how the story of Adidas and PUMA evolved from a woman’s kitchen with two young kids with nothing but gifted hands. The former brand slogan of Adidas symbolises the limitless possibilities in human gifts –‘’Impossible is Nothing.

They obsessively try to control their children and dictate how they are supposed to live their lives. These parents want to live their lives through their children, neglecting the fact that those children have their own lives to live. As parents, we must prepare our children for their future instead of using them to correct our own past.

• Find a mentor that can help them: Every child needs someone they can look up to. Children are in a dire need of models and mentors. Zig Ziglar once said: “A lot of people have gone further than they thought they could because someone else thought they could.” What a child will ultimately grow up to become is a deep reflection of the values passed down to him/her from the parents and mentors. Children don’t need critics; they need models and mentors.

 

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