Taco Bell wins ‘Taco Tuesday’ trademark fight in all 50 states

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Taco Bell wins ‘Taco Tuesday’ trademark fight in all 50 states
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Taco Bell won a legal battle that began during the summer. Now, restaurants can use the phrase without any legal issues.

in the 50th state, New Jersey, for more than 20 years until the eatery surrendered it on Oct. 20, 2023, Taco Bell shared in a company release.

Taco John’s also made a donation to Children of Restaurant Employees for $40,000, which the Taco Bell Foundation matched. "When we set out to free Taco Tuesday, we did it for all who make, sell, eat and celebrate tacos," Taco Bell Chief Global Brand and Strategy Officer and incoming Chief Executive Officer, Sean Tresvant, said in a. "Taco Bell wants everyone to have the opportunity to celebrate Taco Tuesday, including Gregory’s Restaurant and Bar. Thanks to Gregory’s choice to relinquish the trademark registration, New Jersey businesses and fans can fully enjoy Taco Tuesday, effective immediately.

noted that all restaurants who make or sell tacos can use the popular phrase without concerns of legal consequences. By clicking Sign Up, I confirm

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