Karissa is a senior reporter at Engadget, covering Meta, Twitter, TikTok, Snap and all things social media. Her interests include tech policy, internet culture, and all the ways our online activities shape our IRL selves.
People who are part of the test can set “pinned columns” that will track updates around specific topics, tags, accounts or search terms. Users can also opt to have these columns automatically refresh with new content. Based on screenshots shared by Mark Zuckerberg , the new Threads columns lookThe test is the latest sign Meta is looking to make Threads a more reliable source for real-time information. The company has also added atopics to search.
It’s not clear how many people will be part of Meta’s initial test of the feature, though Adam Mosserithe company is looking for feedback on the changes. But the company has often rolled out major Threads changes to small group of users first before making them more widely available.
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