AI startup NoTraffic raises $50M to tackle congestion, road safety - Autoblog

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AI startup NoTraffic raises $50M to tackle congestion, road safety - Autoblog
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AI startup NoTraffic raises $50M to tackle congestion, road safety

into the 21st century. Most traffic intersections run on timers, but the technology exists today for a more sophisticated solution. NoTraffic's combined hardware-software solution turns intersections into smart intersections that can manage traffic flows based on data collected in real time.

The startup's latest fundraise will help NoTraffic expand its offering to cities beyond traffic intersection management and into a more holistic solution that improves both road safety and traffic flow across cities.management beyond its legacy infrastructure boundaries," said Tal Kreisler, co-founder and CEO of.

NoTraffic's solution involves installing smart sensors with V2X chips onto existing infrastructure at intersections, conflict points or complex roadways. The data from both the sensors and from connected andon the road fuse to form a complete traffic picture that captures the movement of cars, bikes, buses, pedestrians and other road users.

Using edge computing, the system can determine things like which path each car will take and how that will impact the next intersection, and then make decisions about how to stimulate traffic flow. That information is then sent to the cloud to synchronize each intersection so that the grid as a whole can react to real-time road conditions.

NoTraffic's tech can also help prevent road accidents, the company says. The same sensors that help manage intersection traffic can also detect when a car might run a red light, or a pedestrian might step onto the street. It can then alert an approaching connected car with limited visibility to slow down and avoid collision.when the startup had a handful of U.S. cities under its belt.

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