Lidl's sustainability support programme for beef farmers

The Lidl Sustainable Beef Programme has been developed in partnership with its beef supplier Liffey Meats, Bord Bia and more than 20 beef farmers from across Ireland.

Participating farmers will benefit from on-farm knowledge sharing sessions where farmers and external industry experts will share and demonstrate best practices in sustainability. The new programme will be measured through AgNav, the farmer-centric sustainability support platform developed by Teagasc, the Irish Cattle Breeding Federation and Bord Bia.

"We appreciate that this issue is very important to our customers as well, and that is why we will be keeping them informed of developments from the Lidl Sustainable Beef Programme as our farmers trial new methods and processes to make Irish beef a more sustainable product," he added.

Source: News Formal (newsformal.com)

Business Agribusiness Bord Bia Lidl Beef Farmers Lidl Sustainable Beef Programme

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