Ireland's first ever Lego store sets opening date | JOE.ie

Ireland's first Lego store is set to open in Dublin on Thursday, 18 August.Located at 41 Grafton Street, visitors to the new store will be treated to the concept of"retailtainment", which blends physical and digital experiences.

This is to allow shoppers to both immerse themselves in the famous Lego bricks and create personalised products.

Store Associates: Whether visitors are picking out a gift, looking for the latest release or bringing their Lego fan in for a special treat, Brick Specialists can help find a set that’s the perfect fit.Ahead of the store opening, a team of expert Lego builders gathered at Sandymount Strand on Thursday morning to recreate the Poolbeg Towers with Lego bricks.

Passers-by are encouraged to take photos of the brick landmark and share them on their social media with the hashtag #LEGOStoreDublin. The first 2,000 people to do so will receive a free limited edition ‘I <3 LEGO Store Dublin’ tile which they can claim when the store opens.

DamoGrimes

Brickin’ IT!!!!

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