Grocery inflation falls again as Easter egg sales surge

Dunnes Stores in Cornelscourt, Dublin. The supermarket chain holds 23.9 per cent market share while Tesco is in second on 23 per cent. SuperValu is on 20.4 per cent with Lidl having 13.6 per cent share and Aldi on 11.5 per cent. Photograph: Alan Betson/The Irish Times

The research also reveals the nation’s sweet tooth with a dramatic surge in chocolate egg and hot cross bun sales in the run up to Easter. Premium own label ranges also performed well with shoppers spending an additional €18.7m on these lines year-on-year, and growth of 12.9 per cent when compared to this time last year.

Dunnes-Stores Tesco Supervalu Lidl Aldi

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