Trade unions need to connect in a more relatable way with young people if they are to remain relevant, the man behind the only successful membership drive at an Amazon depot in the United States said at an event in Dublin over the weekend.
The success is regarded as something of an inspirational tale by the US labour movement, and internationally, but subsequently divisions within the union and its continuing struggle to get the recognition to which the vote should entitle it from Amazon might be regarded as more of a cautionary one.
He said the Amazon Labor Union needs to be part of a wider network if it is to survive and criticisms have been amplified by a company determined to discredit him as part of its ongoing effort, much of it in the courts, to resist having to sign a deal. Smalls’ potshots at “big labour” might have made for slightly uncomfortable listening for a crowd that included quite a few senior officials with Irish trade unions.
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