Tik Tok food critic leaves big impact, big tips after GTA restaurant tour

Three Greater Toronto Area restaurant owners say they are feeling the "Keith Lee effect" after the Tik Tok food critic came to town to sample their offerings.·Tik Tok food critic Keith Lee holds up shawarma from Sumaq Iraqi Charcoal Grill in Scarborough in an image taken from a review posted to Tik Tok. Three Greater Toronto Area restaurant owners say they are feeling the "Keith Lee effect" after the Tik Tok food critic came to town to sample their offerings.

Ibrahim Al-Ameri, co-owner of Sumaq Iraqi Charcoal Grill, an Iraqi shawarma restaurant in Scarborough, says his restaurant is usually busy but it is now really busy after Lee visited on Saturday. Lee had veal, chicken and mixed shawarma. Colter Smith, co-owner of Biscuits to Baskets in Ajax, said patrons might have to get in line now that Lee has been there. Smith said "it's been pretty wild" since Lee dropped by on Friday.

"After he was done tipping, he then sent another tip on top of that to pay for the night's pizza for the rest of the guests who came through here. Anyone who came by, they were able to get a free pizza for the next three hours after he left. From 8 to 11, we were just giving away pizzas," he said.Lee has 'massive influence,' food writer says

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