NEW YORK - U.S. online spending is experiencing a rebound, spurred by high gas prices, convenient delivery options and a surge in deals following a brief post-pandemic slump, U.S. retailers say.
Target said its online sales returned to growth in the first quarter ended May 4 after more than a year of declines. It cited more products available online and the popularity of same-day delivery.Bigger rival Walmart reported a 22% surge in U.S. online sales last week, exceeding the 17% growth it recorded during the typically strong holiday season.
Delivery was a big draw, with those services availed at a higher rate than pickup in store, Walmart said. Target, by contrast, saw more of its shoppers use curbside pickup. Its 'Drive Up' offering generated over $2 billion in sales in the first quarter.U.S. retailers invested heavily in online businesses during the pandemic, offering perks like streaming subscriptions, discounts on fuel and multiple delivery options.
Still, consumers spent $331.6 billion online from Jan. 1 to Apr. 30, 2024, up 7% from a year ago, looking for cheaper groceries, personal care, electronics, apparel and furniture, Adobe said in a report this month. Only 4% of American retirees are actually ‘living the dream’ — 3 simple ways to add shine to your golden years
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