Sustaining a ‘work from anywhere’ culture post-pandemic

Let’s not kid ourselves: Remote working is not going away, nor should it. Ever. Progressive and people-centric companies have been enabling a “work from anywhere” philosophy for years. I recently had the opportunity to connect with Jennifer Christie, CHRO of Twitter about Twitter’s journey from #LoveWhereYouWork to #LoveWhereverYouWork – which is more than a hashtag, but instead an important mantra in shifting to ultimately flexible working.

This pandemic has proven that much of the work that was considered “office work,” meaning only achievable in a physical corporate office building, is more than doable remotely. It has also made us realize that the increasingly affordable, practical and scalable collaboration technologies we’ve had at our disposal have gone under-utilized for years.

Cultures need to evolve. Many leaders are grappling with how to preserve culture when their work force is decentralized. At a recent online HR Exchange Roundtable, Jody Thompson, CEO of CultureRx, challenged whether our current workplace cultures, many of which reward hours and face time instead of output and outcomes, actually should be preserved in the modern era.

This purpose-driven culture is critical in driving toward any organization’s north star in good times and, more importantly, in difficult ones.

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