Melissa Renwick/The Globe and MailMontreal-based Loop Mission Inc. was founded on the circular economy principle, using ''discarded, but still-consumable" fruits and vegetables to make cold-pressed juices and other products, says co-founder David Côté.The company takes the imperfect products destined for landfill and makes Loop-brand juice as well some newer products such as beer, gin and dog treats.
A circular economy startup is easier to get off the ground, Mr. Côté says, because there are already partners looking for alternatives for their unused products. It's also rewarding for both business owners to be reducing waste."You really feel good about what you're doing every single day," he says.
Her working background is at large North American telecom companies, where she witnessed challenges with managing surplus inventory, including equipment considered out of date but still with life in it. At Smoking Lily, for example, Ms. Tacoma says there are extra costs, such as labour and supplies, to take back and rework the used clothing.
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