Mathieu Caron has been designing and manufacturing outfits for several years including the spectacular outfits worn by Canadian Olympic champ Tessa Virtue and world silver medallist Shoma Uno of Japan, among others.
“We took the same materials as the skaters’ costumes, the same decorations, the same design, but we completely recreated the form to make masks,” said Caron, a Longueuil, Que.-based skatewear, dancewear, gown and wedding dress designer. “I was surprised,” Caron admitted. “In times of crisis like this, I honestly didn’t think people had so much money to buy a mask.”
In three hours, 245 masks were sold, giving birth to the hashtag #Shomask in Japan, with stocks of the three models flying off the shelves.
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