Makeup brand aims to empower Indigenous women, youth

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How one Indigenous woman is aiming to revolutionize the makeup industry while putting emphasis on sustainability.

CEO of Cheekbone Beauty Jennifer Harper speaks to CTV News on Friday Jan. 22, 2021. TORONTO -- What began as a dream has become a success story for one Indigenous woman, whose aim is to revolutionize the makeup scene while tackling the industry’s waste problems.

Harper says she only had $500 to her name, but she was determined to pursue her vision to create a makeup brand made by Indigenous women, and for all women. “The world doesn’t need another lipstick brand, but what it did need was a brand that cared about Indigenous youth,” said Harper.

 

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It makes them look fake. Is that the idea? Why do anyone need makeup to make them feel empowered. They look fine without it. Make up won't give you that, makeup just makes you look fake. Indigenous woman don't need to be empowered by makeup. That's an insult to the indigenous.

Our next two products will be for 'stop signs' and 'tree toads'..LOL.

please - really?

no one cares

Makeup is makeup. Indigenous are beautiful regardless.

You want to help women to empower women...easy Respect Human Rights and treat everyone with Respect..stop covering the abusers and speak up..punishing women who stand up and refuse to sign non disclosure agreements refuse to give up your rights..Stand up

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