A Bonhams employee displays a Hermes: a Bambou Swift Leather Birkin 25 bag, at the auction rooms in London, Monday, Feb. 26, 2024. French luxury house Hermes HRMS.PA has been sued in California over claims it unlawfully allows only customers with "sufficient purchase history" with the company to buy its famed Birkin handbags.
Consumers cannot purchase a Birkin online from Hermes, and the leather bags, which are handcrafted and can cost thousands of dollars each, are not displayed for sale in the company’s retail stores, according to the lawsuit. The lawsuit said it was seeking class action status for thousands of U.S. consumers who bought Hermes goods or were asked to buy them in order to purchase a Birkin.The plaintiffs are seeking unspecified monetary damages and a court order barring Hermes' allegedly anticompetitive practices.
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