Hermès eludes luxury slowdown, could overtake Louis Vuitton as top brand, analyst says

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A Citi analyst contends Hermès is set to surpass its biggest competitor in the next few years and become the largest luxury fashion brand.

Hermès sales could reach 20 billion euros — a "symbolic" revenue mark that Louis Vuitton hit in 2022 — in the next three years, wrote Thomas Chauvet , head of luxury goods equity research at Citi , in an April 12 note. For the full year 2023, Hermès saw sales of 13.4 billion euros .

Brown noted that the pullback has been "most acute" in China but that there's also softness in the US, particularly from consumers In January, Hermès again hiked prices by between 8% and 9%. That month, LVMH CFO Jean-Jacques Guiony said on an earnings call that the conglomerate), said in February that it doesn't see "significant" price increases this year. On Tuesday, Kering CEO François-Henri Pinault said in the company's earnings release that "performance worsened considerably in the first quarter.

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Hermès Luxury Brand Leather Goods LVMH Citi Thomas Chauvet Luxury Industry

 

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