Exclusive-OpenAI's Altman pitches ChatGPT Enterprise to large firms, including some Microsoft customers

- OpenAI Chief Executive Sam Altman has hosted hundreds of Fortune 500 company executives in San Francisco, New York and London this month where he and other OpenAI executives pitched AI services for corporate use, going head to head in some cases with financial backer Microsoft, attendees told Reuters.

At each event, Altman and chief operating officer Brad Lightcap offered product demonstrations, including ChatGPT Enterprise, the enterprise grade of its famous chatbot that generates text from simple prompts, software to connect customer applications to its AI services known as APIs, and its new text-to-video models.

Some executives in the audience at the events asked why they should pay for ChatGPT Enterprise if they are already customers of Microsoft, attendees said. Lightcap, the main OpenAI executive focused on enterprise adoption, has also spent time in Hollywood talking to studio executives to promote the company's Sora video creation tool. That technology, which can create and refine videos based on a user's text description, has caused both excitement and anxiety within the creative industry.

Source: The AI Report (theaireport.net)

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