As online orders surge, grocers struggle to deliver

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Online grocery deliveries struggle with surging demand GlobeBusiness

Barb Richard is photographed on the balcony of her Toronto condo on Mar 26 2020. Richard has been in in self isolation since March 15 in an effort to do her part to plank the curve of COVID-19.As of midday on Thursday, Barb Richard’s provisions amounted to a package of pasta, two cups of rice and a jar of peanut butter.

“The demand has exploded for e-commerce,” said Metro Inc. spokesperson Marie-Claude Bacon. The company has hired more people, but there is a limit to how many delivery trucks with refrigeration systems Metro can deploy. Metro has seen delivery windows fill up within 10 minutes of being posted online. “Before, we could deliver the same day, within a window of maybe six hours, or the very next day. We’re very far from there.

Loblaw’s home delivery service is provided through Instacart, a separate company that has drivers who shop a variety of stores on customers’ behalf. Instacart is now planning to hire 30,000 more shoppers in Canada. Order volume across North America has spiked 150 per cent in the past few weeks, and customers on average are buying 15 per cent more an order.“Obviously we were not fully prepared for that,” said Walmart Canada’s executive vice-president of e-commerce, Alexis Lanternier.

 

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