At its peak, 24 million basketball fans tuned in to watch the women's championship between Iowa and South Carolina, making it the most-watched basketball game since 2019.
At its peak, 24 million basketball fans tuned in to watch the women's championship between Iowa and South Carolina, making it the most-watched basketball game since 2019.An average of about 18.7 million viewers tuned in to watch the South Carolina Gamecocks triumph over the Iowa Hawkeyes in the 2024 NCAA Women's Basketball National Championship on Sunday.An average of about 18.
In contrast, the victory of the men's Division 1 UConn Huskies over Purdue averaged 14.82 million on TBS and TNT.But it's not the only sports glass ceiling that was crushed; Sunday's game was also the most-watched basketball game, either men's or women's and college or professional, since 2019.
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