It was once the epitome of the American muscle car, General Motors’ answer to the Ford Mustang But the Chevy Camaro proved tough to sell, and as a result is on its way out
People weren't buying sports cars like they used to. By 2010 the infiltration of the crossover utility vehicle was well underway, and since then the segment has taken over, according to S&P Global Mobility.
Sedans and smaller calls made up 43% of all vehicle sales in 2010. In 2022 they made up 19%. Sports cars, already a niche segment at just over 5% of the market in 2010, made up less than 2% of sales in 2022.GM, like other automakers, is also facing tightening fuel economy regulations.
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