Rohit Shrivastava is EVP and Chief Product Officer at Clari, responsible for the company's product strategy and roadmap. Read Rohit Shrivastava's full executive profile here.
Sales is the most complicated—and mission-critical—business process. After all, what’s more important to a company’s long-term success than predictable, sustainable revenue growth?
So, what exactly has changed? And why should CIOs elevate revtech modernization to the status of a top priority? Yet the fragmented and outdated revenue technologies that too many companies rely on—mainly in the form of spreadsheets, CRM and BI tools—are woefully inadequate for the job. It’s also clear that companies need to take a systematic, platform-approach to the revenue process. One-off, disconnected tools that support salespeople for this task, revops for that task and post-sales for yet another task won’t cut it in this new world.
Typically, the consumption workloads and usage data are stored in data warehouses like Snowflake and Databricks. A modern revtech stack needs to bring all of these signals together in one dedicated revenue data platform for enrichment, analysis and optimization for every revenue workflow. As new use cases arrive in the future, the data platform can quickly add new configurations and provide the flexibility that CIO and revenue leaders need to support new business models.
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Column: Why I’m boycotting the Kentucky Derby — and why Chicago sports fans should tooThe rubble that remains at the former Arlington Park site is a monument to the greed of Churchill Downs Inc. and its disregard for horse racing in Chicago.
Read more »
Rohit Jaiswar | ScreenRantRohit is an anime and manga enthusiast who found his passion and love for the industry after sharing his drawings on Instagram. When the time came to find a job, he didn&039;t think he would do anything better than share his knowledge of anime and manga. Writing since 2022, Rohit hopes to take the anime and manga community to the next level.
Read more »
Why Richie Sambora Quit Bon Jovi (& Why He Apologizes In Hulu's Documentary)Richie Sambora in the docuseries Thank You, Goodnight: The Bon Jovi Story
Read more »
Doctor Who Theory Reveals Why David Tennant Bi-Generated (& Why It Can't Happen Again)David Tennant as the Fourteenth Doctor in Doctor Who with Donna and Mel standing either side of him
Read more »
SIFF artistic director shares why the annual festival matters, why she loves filmSIFF is celebrating its 50th film festival from May 9-19. The event opens with the comedy “Thelma,' starring actress Hune Squibb.
Read more »
Why Bitcoin's 'Monetary Maximalists' Oppose 'JPEG Enjoyers' (and Why They're Wrong)Taras Kulyk is the founder and CEO of SunnySide Digital.
Read more »