The malls are being inventive in trying to keep the foot traffic up, from special events to offering things that you can’t do online (a kick boxing class at South Park in Strongsville, for example).
Burridge said that many people would find it surprising that the last two years had been the best the company had ever seen.
Heidi Yanok, senior general manager at Beachwood Place, said she believed quarantine may have had a positive contribution as it made people eager to get out of the house to have that physical experience. At South Park, people can take that boxing class, or play with pups, paint pottery and even take advantage of a selfie studio. Great Northern shoppers can take acting classes with a local acting studio or partake in occasional family and pet friendly events. Beachwood Place maintains a large array of food options, life-sized games near inviting sitting areas and has even opened the co-working space, Co-Hatch.
“We have added more than a dozen new businesses so far this year, with more on the way,” Cantrall said. Those new stores included luxury furniture store Zebranos and 1st Team Actors Studio.
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