What are implications of potential PlayStation 5 Pro launch on Sony's financials
) could roll out a PS5 Pro, an upgraded PS5 model. In a Friday note, Citi analysts discussed what a PS5 Pro launch could potentially mean for Sony’s financial performance.
Releasing a Pro model now, five years after the original PS5 launch, aligns with a natural product cycle, especially since Sony released the PS4 Pro three years after the PS4. Therefore, the Japanese tech giant “may decide it is worth launching a high-priced Pro model to improve the console’s margins, even if it means sacrificing sales volume,” analysts noted.Sony’s president has previously stated that there are no plans to alter the core semiconductor processes of the PS5. While some adjustments to the semiconductors and system design are possible, these changes are unlikely to result in significant cost reductions.
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