Walmart and Burger King partnering for exclusive deals

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Walmart and Burger King partnering for exclusive deals
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Walmart is rolling out Burger King deals as a new perk for its Walmart+ paid membership. The new benefit became included in Walmart+ starting Thursday.

Walmart is rolling out Burger King deals as a new perk for its Walmart+ paid membership. The new dining benefit, available through a partnership between Walmart and Restaurant Brands-owned Burger King, became included in the Walmart+ membership starting Thursday. Under the deal, Walmart+ members can get a 25% discount off the price of any Burger King digital order each day, the retail giant said in a press release.

The retail giant said the 25% discount and free Whopper will be available from participating U.S. restaurants. Burger King has over 19,400 restaurants across the world. To cash in on the dining benefit, Walmart+ members "will need to link their membership with their existing Burger King Royal Perks account" or make one if they don’t already belong to the fast-food chain’s loyalty program, per Walmart.

Burger King’s rewards program is free to join. Meanwhile, a Walmart+ membership comes at a price of $12.95-per-month or $98-per-year. Walmart said the dining benefit was the "latest move by Walmart+ to give its members even more value" after teaming up with Expedia for a travel perk and Paramount Global for Paramount+, among others.

The Burger King perk was "designed to save members time and money, catering to their fast-paced lifestyles where grocery shopping, meal planning and cooking may not always be feasible," according to the retail giant. Walmart+ has competition from Amazon Prime, the paid membership that e-commerce giant Amazon has offered for nearly two decades.

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