'Little did I know, it takes two years to make something that plugs into a wall,' says Ellis Ross.
, features four attachments: a diffuser, a brush, a wide-tooth comb and a nozzle. It also includes a professional-grade engine, three heat settings, two speed settings and a cool-shot button. Per a press release, its focus is on quick-drying hair while minimizing frizz, reducing damage and preserving the curl pattern.
A hair dryer specifically designed for coily, curly and tight textured hair has been a goal since Pattern Beauty's launch three years ago, harkening back to Ellis Ross's own past frustrations with hot tools that damaged her hair and curl pattern. The tool's careful development took time; as Ellis Ross put it during a press event celebrating the launch on Monday, "Little did I know, it takes two years to make something that plugs into a wall.
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