Toys R Us is officially back from the dead, but its new stores won't actually make any money selling toys

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Toys R Us is officially back from the dead, but its new stores won't actually make any money selling toys
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Toys R Us's parent company won't make any money from the sale of toys, with manufacturers paying for space and services and keeping 100% of sales.

Two Toys R Us stores are opening in high-end malls in time for 2019 holiday shopping. Toys R Us's parent company Tru Kids won't make any money from the sale of toys, with manufacturers paying for space and services and keeping 100% of sales. Tru Kids and experiential retailer b8ta plan to open up to 10 more Toys R Us locations in 2020. Visit Business Insider's homepage for more stories. Toys R Us is back from the dead.

Two Toys R Us stores are opening in high-end malls in time for 2019 holiday shopping. Toys R Us's parent company Tru Kids won't make any money from the sale of toys, with manufacturers paying for space and services and keeping 100% of sales. Tru Kids and experiential retailer b8ta plan to open up to 10 more Toys R Us locations in 2020. Visit Business Insider's homepage for more stories. Toys R Us is back from the dead.

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