’Tis the season for proposals: How one online jeweler works to gain lifetime commitments paid Oracle
of more than 150,000 diamonds and sort them by shape, price, carat weight, cut quality, color, delivery date, and clarity.
While Blue Nile gives ring shoppers seemingly endless options to consider, having the insight and flexibility to adapt to ever-changing inventory needs, design trends, and even marketing approaches is crucial.to make that planning and budgeting process more efficient. Nine weeks later and just in time for the company’s annual budget cycle, the new application went live.
“Our planning spreadsheets had lots of links and lots of files, with one file relying on another—which made them too large to send around,” Robbins says. “We didn’t want to send these out to our business partners who help us develop a budget and the forecast and say, ‘Please fill out these 100 cells in this 20-megabyte spreadsheet.’ It just wasn't user-friendly.”
“We can zoom in or out, look at different combinations of accounts and departments, and get to specific views of our data very quickly,” she says. “For example, if we see that building rent costs are up 10% year over year, we can easily go into the Excel Smart View interface, create an ad hoc query, and drill in to see which specific departments are driving that increase.”As for Blue Nile’s front end, customers are given a range of options for zooming in on their perfect ring.
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