Time's Up's Critical database aims to connect studios, networks and media outlets with TV and film journalists and critics from diverse backgrounds.
The number women directing top-grossing movies rose to the highest level since 2007, with the percentage of female directors doubling since 2018, indicating that Hollywood is making modest progress in its efforts to diversify its ranks.later that year, and numerous film festivals have pledged to grant accreditation to journalists with underrepresented backgrounds. Additionally, review-aggregation sites like Rotten Tomatoes have made efforts to diversify their group of certified contributors.
Created with a grant from the Nathan Cummings Foundation, Time’s Up Critical aims to make it all easier. The new database hosts profiles of underrepresented critics and journalists and invites media outlets, studios, networks, talent and film and television critics associations to find and contact them for screenings, interview junkets and publishing opportunities.
By expanding the pool of voices to critics and journalists of underserved communities, Time’s Up predicts that more films and TV shows will have a chance to find their audiences, and the collective dialogue around visual storytelling will become more robust and nuanced.It’s an overdue change that’s necessary to parallel the increasingly diverse stories being told on screen, Smith said.
“The hundred top-grossing films, based on my research, have changed. A new day is being ushered in, and a lot more needs to happen, and if we don’t have critics connecting those stories … [with] those audiences, they’re left out to participate in ways that are very important,” explained Smith, also one of“We need to do a lot more, and quickly, particularly with the state that the world is in right now.
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