It makes planning adventures much easier for both newbies and experienced drivers.
If you’ve ever planned an off-roading excursion, you may have consulted trail guides, travel websites, and enthusiast forums to map out a path. The problem is, paper guides are most certainly out of date even by the time they go to print, and some sites may not be updated. In the last decade, apps likeUsing that app, Jeep Wrangler enthusiasts can download trail maps onto portable tablets, which they then mount somewhere in the cabin. Then they follow the carefully curated instructions.
“Whenever we touch Wrangler, we go to our enthusiasts and customers and find out what they want,” Girmus told PopSci. “Plus, we observe at places like Easter Jeep Safari and we noticed a lot of Jeep drivers using tablets. We reach out to Jeep owners all the time, and one of the things they said they wanted more of is help planning and mapping off-road trails.”
“This is technology with a purpose,” Girmus asserts. “We didn’t put a larger screen into Wrangler just because we wanted a larger screen. Everything we touch and do to the Wrangler goes back to its purpose and mission, which is first and foremost to be the ultimate off-road machine.”
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