What is purpose—and do we need it?
would take a pay cut if it meant having the opportunity to participate in more purposeful work. But what is “purpose,” and do we really have to have it?
The most basic definition of purpose is the “why” question—why someone is working on a task, why a task matters to a job, why a job matters to an organization. The outcome is feeling as though the task, the job, the organization is meaningful. “It’s just built into our DNA,” says Jacinta Jiminez, a psychologist and the head of coaching at leadership development platform BetterUp.
“We have an inherent desire to be part of something that’s bigger than ourselves,” adds Elizabeth Lotardo, a vice president at leadership development consulting firm McLeod & More. “When you can see the impact that you have on another person, another community, on the world, that carries a lot of weight.”
Having a sense of purpose at work can make us feel as though what we do matters, but that’s just the tip of the iceberg. The sense of meaning that workers derive from purposeful work translates into elevated levels of engagement. At a time when just
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