Maksym Kovalenko is CEO of WMG International (adWMG). Read Maksym Kovalenko's full executive profile here.
What does the CEO do? Few, if any, jobs carry more weight and responsibility than being the chief executive officer of a company. The CEO is responsible for having a vision, communicating that vision, guiding the company's actions and helping it successfully execute.
The same is true of any CEO today. To succeed, a chief executive officer needs to have an almost obsessive focus on understanding customers' needs and meeting them. When it comes to delivering products and services and meeting customers' needs, each team is focused on its piece of the puzzle. Sales often have the most relevant information regarding what a company's customers want, while developers are sometimes purists in their vision of what can be done.
A CEO's job involves bridging the gap between what sales teams want and need versus what developers can deliver.A CEO needs to take time to maintain a bird's-eye view of the company, spending time thinking of new products and services to roll out. This can be especially difficult the busier a CEO gets. It requires dedicated time to be alone, undisturbed. Despite the challenges involved, a CEO's job is to lead the company and execute a cohesive vision.
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