The Internet Is Breeding Hordes of Adult 'Bluey' Fans

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The Internet Is Breeding Hordes of Adult 'Bluey' Fans
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The program has won an Emmy Award and been praised by critics for its unique portrayal of family life.

“I know that first-hand; I’ve been in very toxic fandoms,” Sotto says. Still, she argues thatfans can and should ignore bad actors. “If a very disturbed Wattpad writer wants to write the weirdest, most cringey fanfiction based on—poor Bluey—well, let them. It’s their digital footprint.” Sotto believes that if fans ignore this content, then it’s less likely to reach the children it could potentially harm. Then again, the internet goes everywhere.

So why exactly does Sotto, a childless adult, enjoy the show? Like Rose, she was first exposed to it on TikTok and was surprised when it made her emotional. “It has a great life examples of the good and the bad,” she says. In one of her favorite episodes, Bluey befriends a French-Canadian puppy named Jean-Luc at a camping site and doesn’t get to say goodbye. “Bluey’s faced with the realization that a friend is gone. That’s harsh, especially for a kid. But it’s real.

“I do believe my generation wants to see kids growing up to be better people, to push the limits of what we’ve grown up with and be happy,” Sotto says, “because most people aren’t happy today.”

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