'The most well-behaved baby perhaps we've ever had on the show,' TODAY's Craig Melvin remarked.
The new Gerber Baby was revealed on TODAY, and winner Madison Mendoza is a smiley baby who comes from a proud military family.
Befitting her new role as an official taste-tester, Maddie has an adventurous palate, her parents say: She's tried everything from sea urchin to kimchi . Jun and Crystal Mendoza have travelled the world, and say they can't wait to include Maddie on their adventures.In addition to being the Gerber Baby for 2023, Maddie wins the title of"Chief Growing Officer," a new wardrobe from Gerber's clothing line, a year's supply of Gerber products and a $25,000 prize.
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