Taylor Swift's The Eras Tour Book, sold exclusively through Target, has achieved a staggering first-weekend sales of over 800,000 copies, matching the record set by Barack Obama's A Promised Land, and features exclusive photos and behind-the-scenes content from Swift's Eras Tour.
Taylor Swift continues to break records as her The Eras Tour Book sold over 800,000 copies in its first weekend, according to data from Circana. The book, available exclusively via Target, sold 814,000 copies, just 2,000 less than Barack Obama 's A Promised Land , the biggest nonfiction book launch of all time. The book celebrates Swift's nearly two-year-long Eras Tour, which began in March 2023 and concludes on December 8 in Vancouver.
It features hundreds of never-before-seen photos and behind-the-scenes images
Taylor Swift The Eras Tour Book Sales Record Breaking Barack Obama A Promised Land
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