Target’s Black Friday is banking on a major dose of Taylor Swift.
A Target storefront is shown on Nov. 24, 2024. Stores nationwide will be closed on Thanksgiving Day but will open at 6 a.m. on Black Friday.
After being closed on Thanksgiving , Target stores will open at 6 a.m. local time on Black Friday . After that, store hours will be expanded from 7 a.m.-midnight through Dec. 23.On Friday, Nov. 29, consumers can get a behind-the-scenes look at Swift’s The Eras Tour with “Taylor Swift | The Eras Tour Book,” that features more than 500 images, as well as never-before-seen photos and reflections from the bestselling tour.
Guests will be limited to four of the 256-page hardcover books, vinyls and CD, which are only available at Target. There will also be a number of measures in place to help shoppers get the items they’re hoping for as seamlessly as possible, including the option to initiate a digital queue for those in line if needed.
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