ICYMI Super Bowl 57: The car ads of The Big Game in 2023 — via drivingdotca SuperBowl57
You almost definitely won’t see this ad, which is being targeted specifically to “millions of viewers, politicians, and regulators in Washington, D.C., and state capitals including California, New York, Texas, Florida and Georgia,” and thus only aired in those states during the Big Game. But we thought you should know about the Dawn Project’s heavily anti-Tesla Super Bowl spot anyway., kicks off a new print and broadcast campaign which will call for a ban on Tesla’s “Full Self Driving” software.
It’s definitely unlike any of the other Super Bowl ads on this list, but when car ads are thin on the ground, I guess a few anti-car ads are happy to fill that vacuum.
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