“Our goal is to create a festive retail experience that captures the spirit of the season, much like we do for Halloween.”
Spirit Christmas pop-ups could be coming to a vacant storefront near you, as the historically Halloween -centered company gets into the holiday spirit.Spirit Halloween — the festive haunt that pops up in vacant storefronts to sell costumes, accessories and decor — will soon transform into a winter wonderland and become
Dear Abby: I can't make friends in my new town because local women keep trying to steal my husbandSpirit Halloween started in 1983 as a pop-up in Castro Valley, California, before it was purchased in 1999 by Spencer Gifts, who has owned the iconic storefronts ever since. In New Jersey, festive shoppers can head to Marlton, Brick, Mays Landing and Woodbridge, and New Yorkers will have to travel to Albany, Bohemia or Poughkeepsie to visit one of the storefronts. There will also be pop-ups in Erie, Pennsylvania; Waterford, Connecticut; and Dartmouth, Massachusetts.
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