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The Dallas-based carrier’s brightly painted livery joins other airline-film crossovers including Toy Story and Avengers.
Southwest Airlines' new Trolls-themed plane to promote the upcoming movie Trolls: Band Together, featuring an exterior paint job and nods on the movie on the interior.Southwest Airlines has “Banded Together” for a new collaboration on what may be the carrier’s loudest airplane paint job yet.Southwest landed the Trolls plane in Dallas Thursday night out of Spokane, Wash.
But it’s the first time that Southwest has gone all-in on a movie promotion. Other airlines have waded into movie marketing with Seattle-based Alaska Airlines partnering on a handful of Pixar films such aspaint job will likely only hang around for a few months. The movie is released in the U.S. in theaters on Nov. 17.
. Kyle Arnold is the aviation writer for The Dallas Morning News, covering airlines, air travel and the aerospace industry. He previously worked as a business journalist for the Orlando Sentinel, Tulsa World and The Monitor in McAllen. He is a University of Washington graduate.Move over: Drones and autonomous vehicles are on the way to Texas roads
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