“skinimalism”—a.k.a. an emphasis on a natural, easy, streamlined look that’s all about showing off glowing skin.
Let’s time-travel back to early March 2020. The alarm goes off at 6:30 am. You wake up, hop into the shower, blow-dry and style your hair, pick out an outfit, stand in front of the mirror and do your makeup, grab your lunch and gym bag, and run out the door to make the 8:10 bus. You do the same the next morning. And the next. And the one after that.
Some are calling this trend , a DC makeup artist who has seen a big improvement in longtime clients’ skin. “Now it’s like less is more. Quality over quantity.” Before the lockdown, Mary Turner Troutman, a 30-year-old Dupont Circle resident who works in marketing, almost always left the house with makeup on. When she went to work or met friends, she would put on concealer, foundation, bronzer, blush, eyeliner, mascara, shadow, and eyebrow pencil. In the early Zoom-from-home days, she kept up her routine, then realized it didn’t make sense to waste time getting ready when she wasn’t going anywhere. “You reprioritized your time,” she says.
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