The cruise company is bringing Utopia, the world's second-largest ship with a maximum capacity of nearly 5,800 passengers, to market.
Royal Caribbean thinks shortening trips and packing the days with activities and exclusive opportunities will help it capture customers as travel demand soars.
Onboard Royal's Utopia of the Seas, the world's second-largest ship with a maximum capacity of nearly 5,800 passengers, customers are welcomed to 13 pools, 21 dining options, two casinos, and much more. This is the second cruise ship Royal Caribbean is bringing to market in the span of six months. Liberty says the voracious appetite to cruise post-pandemic has not died down.
"When we look at what our guests are doing when they're not with us, they're going to Orlando, they're going to Vegas, they're going to all-inclusive resorts," Liberty said. "What we're trying to do is make sure that our experience, whether on the ship or at our private islands, is something that is highly competitive with land-based vacation."
"We haven't seen that sign of a consumer slowdown, if anything, we are seeing an acceleration," CEO Josh Weinstein told CNBC after the company's most recent earnings report in mid-June.Analysts point out that cruising is one of the few areas within the travel and hospitality sector where prices continue to sharply rise. Last week,revealed softer prices compared with last year. HSBC analysts expect airfares to stay flat or decline in 2024 over 2023.
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