The vehicle formerly known as the Oscar Mayer Wienermobile has a new name.
Oscar Mayer's Wienermobile is no more. The Chicago-based meat brand is giving a new name to its beloved company vehicle.According to Oscar Mayer, this is the first rebrand since the frankfurter-shaped vehicle hit the road in 1936. The six Frankmobiles will have new side decals asking people "Please do not lick" and declaring it "The all beef beef frank Frankmobile.
Oscar Mayer is giving other classic staples new names. The Frankmobile drivers, once called Hotdoggers, are now known as Frankfurters, and the classic Wiener Whistles are now Frank Whistles.
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