Japanese firm is aiming to create a balanced model line-up amid slowing EV sales
Nissan remains committed to an electric-only line-up in Europe by 2030 despite the slowdown in EV sales growth – but the firm’s Europe sales chief says it will need flexibility in the coming years. The Japanese firm last year committed to phasing out its combustion and hybrid models in Europe by the start of the next decade and said all new models launched in the region will be EVs.
“We see in Europe a lot of inconsistency in the way electrification is progressing and we need to provide vehicles that are aligned with that progression.”She added: “A balanced portfolio will be key. But our strategy on electrification is clear.” However, González did admit that the uncertainty has created challenges for Nissan. “We need to understand that electrification is not only about technology: it’s about incentives, government, timing,” she said.
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