Macy's Inc. is bringing Nike products back to certain stores and e-commerce operations in the fall.
Macy’s Inc. is bringing Nike products back to certain stores and e-commerce operations in the fall and will further scale the offering to additional locations in spring of 2024, Chief Executive Jeff Gennette told analysts on Thursday.
“This mutually beneficial relationship reflects our strategy to provide customers with an enhanced and elevated offering,” he said on Macy’s fiscal first-quarter earnings call, according to a FactSet transcript. Macy’s had moved away from Nike for the last year and a half, apart from footwear in licensed businesses, and has realized that many customers were disappointed, said Gennette.
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