Netflix To Boost APAC Content Investment By 15% In 2023 – Report

Netflix will splash the cash in the APAC region this year, boosting content investment by 15% as revenues grow by 12%, according to a report from Media Partners Asia (MPA). The forecast content spe…

region this year, boosting content investment by 15% as revenues grow by 12%, according to a report from Media Partners Asia .

More spend in Japan and Korea will drive the boost, while India and Indonesia remain the highest-growing markets in APAC, according to MPA, which also cited the rollout of the advertising tier to Australia and “increased contributions” from Thailand and the Philippines as making a difference to revenues in 2023.

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