My Two Cents: Four Years Later, 'Brand Bias' Comes Full Circle For Indiana Football

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My Two Cents: Four Years Later, 'Brand Bias' Comes Full Circle For Indiana Football
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BLOOMINGTON, Ind. — It's amazing how the more things change, the more they stay the same in college football. When it says Indiana on the front of the jersey,

BLOOMINGTON, Ind. — It's amazing how the more things change, the more they stay the same in college football. When it says Indiana on the front of the jersey, earning the proper respect does not always come easy.

Indiana fans think they're underrated, of course, but they aren't alone. National voices like Joel Klatt and Barrett Sallee have voices their opinions loud and clear that Indiana is being slighted in the rankings this year. They beat No. 8-ranked Penn State in overtime in their opener, with Michael Penix Jr. diving for the pylon on a two-point conversion in one of the most iconic plays in IU football history. It was only their second win in 22 tries against the Nittany Lions.

COVID ruined the end of the season. After beating Wisconsin to get to 6-1, they never could get their game with Purdue in. COVID ran rampant through both programs and the game was postponed on Dec. 12, then again a week later. The Hoosiers felt like they had done enough to earn prime New Year's Six bowl game, but instead got shipped to Tampa for an Outback Bowl matchup with Ole Miss.

The Hoosiers haven't been favored to beat Michigan in the last 42 games. That's a generation or two. But they are on Saturday,But you also know what that means come Saturday night. If the Hoosiers beat Michigan, the win will get diminished too because the Wolverines just aren't very good.

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