Moschino's latest store training tool is part social app, part game — and it’s a huge hit with employees.
The “goal was to find a training tool that is smarter, more user friendly, and most of all, available on every smartphone,” according to, training used to require staff to take time away from customers and sit at a computer for time-consuming training sessions, demos and exercises.
For managers, the platform allows a level of control via content-building features, so they can create and launch new microlearning modules quickly. To foster connectivity between workers or with managers, the app offers private chat, group conversations and video calls, while a social feed lets associates share knowledge, note successes and bond with coworkers at the store and other locations, regions and markets. Here, real-time language translation comes in handy across a global workforce.
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