Milton Glaser, the renowned graphic designer who created the iconic “I Heart NY” logo, died on June 26, which was his 91st birthday. According to The
. He co-wrote one of its most popular columns, “The Underground Gourmet,” for seven years and eventually left the magazine in 1977 when he was hired by the city to design a logo in hopes of increasing tourism. Inspired by Robert Indiana’s “LOVE” image, Glaser created the iconic “I Heart NY” logo, which has gone on to earn New York state around $30 million per year. After the Sept. 11 terrorist attacks, Glaser revamped the logo to read “I Heart NY More Than Ever.
In 1983, Glaser formed the publication design firm WBMG with Walter Bernard. Together, they redesigned many newspapers and magazines, including The Washington Post. He also published several books centered around graphic design, including “The Milton Glaser Poster Book” in 1977, “Art Is Work” in 2000 and “Drawing Is Thinking” in 2008. He often taught at the School of Visual Arts and had a documentary made about him in 2008, “Milton Glaser: To Inform and Delight.
Glaser has won numerous awards over the years for his revolutionary graphic design work, including a National Design Lifetime Achievement Award from the Cooper-Hewitt National Design Museum in 2004 and the National Medal of Arts from President Barack Obama in 2009.
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