Real estate agents are experimenting with how the new artificial intelligence tool ChatGPT can be used to write house listings, communicate with developers and produce content.
Andres Asion, a broker and founder of Miami Real Estate Group, is working to educate real estate agents and brokers about how to use the tool, which he called a "total game-changer" for the industry.
He hosted his first workshop in December and plans to host another one soon for the Master Brokers Forum. "Most people don't know what this is, so when I explain it to them they freak out," Asion told Axios.Users can type a request like, "Write a listing for a 2-bed, 3-bath home in Miami," and within seconds, the bot will spit out an elegantly worded description.
Asion said he's used the tool to write listings and even a four-paragraph letter to a developer asking that they fix the windows at his client's home.a real estate agent and vice president of RETECH Miami, told Axios that the industry hasn't widely embraced ChatGPT yet, but it's getting buzz. Roberts said she can see ChatGPT's potential value as an assistant, helping craft newsletter content or setting up automated responses. But she doesn't think it will ever replace real estate agents.Axios on facebook
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