How being female and pregnant impacted her journey
Q: Do you think being a woman has impacted your journey? If so, how?
A: It definitely impacted the fundraising process — sadly, such a small percentage of women-founded companies raise capital. When we decided to fundraise for our Series B, I was six months pregnant. I was nervous about how people would perceive me — when my partner and I were raising our Series A round, one investor asked us during our pitch if we planned on having kids. We were taken aback — because it was clearly something that would factor into their decision.
This time around, my pregnancy became a barometer for finding good partners. If you have an issue with a pregnant, woman CEO — Mejuri isn’t for you. My twin girls will always be part of the story, a reality that left me feeling vulnerable yet liberated. I’ve since been introduced to an amazing community of women investors and founders whose shared experiences have given me comfort.
We were one of the first brands to launch a direct-to-consumer fine jewelry platform for women to buy jewelry for themselves and we pioneered the weekly drop model in fine jewelry. Our brand ethos — of empowering individuals and celebrating ourselves and one another — hasn’t changed since day one and has always resonated with our customers. We continue to tell this narrative through various campaigns and partnerships.
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